New York Fashion Week.
The packed venues of new york fashion week are the new marketplace for new designs. Many contemporary designers show their new lines during this event in hopes they will be discovered by buyers who can help get their new designs onto shelves and racks worldwide.
New York Fashion Week draws more than 5000 style-makers, celebrities, buyers and journalists to view new collections from over 100 major houses in New York City. Runway shows are held in one of three locations: Lincoln Center; Skylight at Moynihan Station, or The Pavilion at Bryant Park; while presentations take place throughout the city.
The event is produced by IMG, a global leader in fashion production and media properties. The company produces more than 2,000 fashion weeks events around the world each year, making it the largest producer of fashion weeks events in the world.
The first New York Fashion Week was held in 1943 at the Plaza Hotel. Back then, it was a small industry gathering called “Press Week.” In 1968, it was moved to Seventh Avenue and became known as the “Women’s Wear Daily Designer Show.” The current name, “New York Fashion Week,” was adopted in 2003.
Today, New York Fashion Week is one of four primary fashion weeks globally, the others being London Fashion Week, Milan Fashion Week, and Paris Fashion Week. The event has been credited with helping to launch the careers of designers.
New York Fashion Week is also a major media event. In recent years, social media has played a larger role in how the event is covered. Live to a stream of runway shows and backstage footage is now common, as Snapchat and Instagram use to share photos and videos of fashion week events.
In recent years, the event has come under fire for its high costs and lack of diversity among participating designers. Some critics have called for the event to be cut down or even canceled entirely.
